*Lavazza is not affiliated with, endorsed or sponsored by Nespresso
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Digital Sustainability
WHAT IS DIGITAL SUSTAINABILITY?
We think of the online world as a weightless formation of our data, but in reality everything we do online is only possible thanks to an enormous and complex system of our devices, Wi-Fi routers, local telecom networks and data centres - all of which use a lot of electricity. Sadly, the majority of this network is still powered by burning fossil fuels and thus polluting the environment and contributing to climate change.
When we think of the destructive causes of climate change, ordering coffee online probably doesn’t come to mind as a contributing factor. But with the colossal number of data centres and the ever-increasing number of internet users and our devices, the digital world has become harmful to the planet, more so than the entire aviation industry before the pandemic.
THAT’S WHY LAVAZZA PLEDGES TO DECARBONIZE OUR WEBSITE AS PART OF OUR SUSTAINABILITY PLAN
MAKING OUR WEBSITE MORE SUSTAINABLE
We believe in creating a lighter website to minimize the data our visitors need to download, reducing its environmental impact.
Every year, we conduct a digital sustainability audit to identify pain points and implement improvements aimed at reducing CO2 emissions.
Our ongoing efforts to optimize our website not only decrease its carbon footprint but also enhance the user experience.
As part of our Sustainability Plan, we are dedicated to continuously improving our website to make it as efficient and low-carbon as possible.
